cross-working

B2B – Who’s getting it right? And how…

Dec 14th, 2015 Ecommerce, Technology, Web Smriti Kumar 5 min read

While it is definitely true that there is a thin line of difference between B2C and B2B e-commerce customer experiences, what separates the two is essentially the motivation of the buyer. In the case of B2B, people are mostly visiting your store because more often than not, it’s their job. Therefore, 70% of your site activity should be focused on easing your customer’s process of…

FK

From Flipkart’s Pick-up Stores to possible Look-up Stores: An Integrated Approach

Sep 3rd, 2015 Ecommerce, Web Kaushal Sarda 3 min read

When the very first book was sold on Amazon or Flipkart, the term omni-channel hadn’t even been coined yet. E-stores were taking baby steps and the number of channels to reach out to customer were limited. Today however, the situation has taken a paradigm shift. If you’ve watched the movie Minority Report, in one scene Tom Cruise sprints through a futuristic shopping mall. He is…

ping g30 driver ping g30 driver ping g30 ping g30 irons ping g25 irons